CampañasPublicidad

Feel Good

Kleenex
[yframe url=’http://www.youtube.com/watch?v=bGFflwe4mtI’]

La campaña publicitaria titulada “Sentirse Bien” es una muestra del potencial de las redes sociales, aun para un pañuelo facial.

Claro, si la estrategia y la ejecución son las adecuadas. La campaña fue hecha por la agencia de Smoyz, Israel para el producto: Kleenex (marca: Kleenex). Cuando encontramos al público objetivo, le hablamos de tal forma que generemos emociones placenteras asociadas a la marca; estaremos generando campañas tan exitosas como: “Feel Good”.

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