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Publicidad en contra de Coca Cola

Sabemos que en cuanto terminen los festejos de día de muertos, por todas partes se escuchará con más fuerza el tema de las celebraciones navideñas y con ello los spots de Coca Cola y los osos polares que beben el refresco de la felicidad.

Una organización llamada “The real bears” que se encuentra en Facebook y Twitter con el mismo nombre, se ha encargado de producir un spot que muestra las consecuencias de consumir este refresco de cola, tomando el símbolo que identifica a la marca en épocas navideñas para realizar la crítica.

Animaciones muy sencillas, sin diálogos y pequeños cortos informativos son suficientes para dar a conocer los daños que causa el consumo de Coca Cola y con ello contradecir fuertemente el conocido eslogan “destapa la felicidad”. El objetivo es concientizar a la población sobre el consumo de refrescos, y parece que al menos logran que la audiencia reflexione un momento con la emotividad que se maneja en el spot.

[youtube]http://youtu.be/myxwCEGcBYc[/youtube]
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