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Latinos en el Shortlist de PR #CannesLions 2016 #LatinosEnCannes

Gran presencia latina en el shortlist de PR, conformado por un total de 239 piezas.

Los países latinos que aparecen en la siguiente lista son: Brasil, Argentina, Colombia, Costa Rica, Puerto Rico, Perú, República Dominicana y México.

México está representado por Grey México, con su pieza Paper Glasses.

Title Client Country Agency
A04 (Healthcare & Wellbeing)
NIVEA DOLL BDF NIVEA BRASIL BRAZIL FCB BRASIL  São Paulo
A09 (Media & Publications)
PEPITO GFR MEDIA PUERTO RICO McCANN San Juan / HAROLD JESSURUN San Juan
A12 (Commercial Public Services)
PLANT LAMP UNIVERSITY OF ENGINEERING AND TECHNOLOGY PERU FCB MAYO Lima
PAPER GLASSES SAVE THE CHILDREN AND SANTILLANA MEXICO GREY MÈXICO Mexico City
A13 (Public Sector)
THE BULLETPEN MINISTRY OF NATIONAL EDUCATION COLOMBIA COLOMBIA McCANN COLOMBIA Bogotá
A14 (Charity & not for Profit)
MANBOOBS MACMA ARGENTINA DAVID Buenos Aires
B01 (Corporate Communication & Reputation Management )
THE PAYBACK DINNER RECLAME AQUI BRAZIL GREY BRAZIL São Paulo
VALENTINE’S GAY O BOTICÁRIO BRAZIL ALMAPBBDO São Paulo
B02 (Public Affairs & Lobbying)
FIRST PRESIDENTIAL DEBATE ARGENTINA DEBATE ARGENTINA BBDO ARGENTINA Buenos Aires
 

DIGGERS AGAINST INJUSTICE

EL FARO EL SALVADOR PUBLICIDAD COMERCIAL LOWE EL SALVADOR Antiguo Cuscatlán
B04 (Business Citizenship / Corporate Responsibility)
END THE SILENCE LA SIRENA DOMINICAN REPUBLIC PAGÉS BBDO Santo Domingo
LET GIRLS BE GIRLS PROCTER & GAMBLE ARGENTINA GREY ARGENTINA Buenos Aires / GREY MELBOURNE
B05 (Business Citizenship / Environmental )
VULTURES WARN USAID PERU PERU FCB MAYO Lima
B08 (Events & Stunts )
EXCHANGE PROGRAMS UNICEF – UNITED NATIONS CHILDREN’S FUND BRAZIL OGILVY BRASIL São Paulo
NIVEA DOLL BDF NIVEA BRASIL BRAZIL FCB BRASIL  São Paulo
B10 (Celebrity Endorsement)
THE LAST MASK NATALIA PONCE DE LEON FOUNDATION COLOMBIA J. WALTER THOMPSON COLOMBIA Bogotá
END THE SILENCE LA SIRENA DOMINICAN REPUBLIC PAGÉS BBDO Santo Domingo
B11 (Sponsorship & Partnership)
PAPER GLASSES SAVE THE CHILDREN AND SANTILLANA MEXICO GREY MÈXICO Mexico City
B13 (Brand Voice & Strategic Storytelling)
BEAUTY – SKIN DEEP UNILEVER BRAZIL IN PRESS PORTER NOVELLI São Paulo
B14 (Content-led Engagement & Marketing)
THE MINDCHANGER WORKOUT RIO 2016 BRAZIL OGILVY BRASIL São Paulo
MANBOOBS MACMA ARGENTINA DAVID Buenos Aires
C02 (Social Community Building / Management)
MANBOOBS MACMA ARGENTINA DAVID Buenos Aires
C03 (Audience Targeting / Engagement Strategies)
THE MINDCHANGER WORKOUT RIO 2016 BRAZIL OGILVY BRASIL São Paulo
C04 (Influencer Communication & Social Amplification)
THE LAST MASK NATALIA PONCE DE LEON FOUNDATION COLOMBIA J. WALTER THOMPSON COLOMBIA Bogotá
MY TWITTER PASSWORD IS 060114 INSTITUTO DE LA MEMORIA & APEAD PERU McCANN LIMA
C05 (Response / Real-time Activity)
THE SECOND SCOREBOARD TELETICA, INAMU, FEDEFUTBOL COSTA RICA J. WALTER THOMPSON COSTA RICA San José
C07 (Innovative Use of Social Media )
THE SECOND SCOREBOARD TELETICA, INAMU, FEDEFUTBOL COSTA RICA J. WALTER THOMPSON COSTA RICA San José
MANBOOBS MACMA ARGENTINA DAVID Buenos Aires
D01 (Research, Data Analytics & Insight Generation)
MIRRORS OF RACISM NGO CRIOLA BRAZIL W3HAUS São Paulo
E02 (Territory Marketing & Communication)
CHOCÓ TO DANCE JPGC FOUNDATION COLOMBIA MULLENLOWE SSP3 Bogotá D.C.
THE BULLETPEN MINISTRY OF NATIONAL EDUCATION COLOMBIA COLOMBIA McCANN COLOMBIA Bogotá
G01 (Integrated Campaign led by PR)
THE LAST MASK NATALIA PONCE DE LEON FOUNDATION COLOMBIA J. WALTER THOMPSON COLOMBIA Bogotá
G02 (Costs / Creative Performance PR Campaign)
BEAUTY – SKIN DEEP UNILEVER BRAZIL IN PRESS PORTER NOVELLI São Paulo
PINEDO NETFLIX ARGENTINA CIRCUS BA Buenos Aires

Shortlist completo: PR Lions Shortlist

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