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Ganadores en Creative Effectiveness #CannesLions 2018 #LatinosEnCannes

Creative Effectiveness es la categoría que celebra el impacto mensurable de la creatividad. Los ganadores han obtenido resultados difíciles de conseguir; es decir, son muestra del trabajo que genera efectos comerciales tangibles.

Title Entrant / Idea Creation Country Prize Award
SAVLON HEALTHY HANDS CHALK STICKS OGILVY MUMBAI INDIA Creative Effectiveness Grand Prix Creative Effectiveness Grand Prix
THE CHILD REPLACEMENT PROGRAMME COLENSO BBDO, Auckland NEW ZEALAND Gold Lion Gold Lion
CHEETOS MUSEUM GOODBY SILVERSTEIN & PARTNERS, San Francisco USA Gold Lion Gold Lion
SICKKIDS VS COSSETTE, Toronto / SICKKIDS FOUNDATION, Toronto CANADA Silver  Lion Silver  Lion
GOOGLE HOME OF THE WHOPPER DAVID, Miami USA Silver  Lion Silver  Lion
THE IMPACT OF FEARLESS GIRL McCANN NEW YORK USA Silver  Lion Silver  Lion
EDIBLE SIX PACK RINGS (E6PR) WE BELIEVERS, New York USA Silver  Lion Silver  Lion
GOOGLE HOME OF THE WHOPPER DAVID, Miami USA Silver  Lion Silver  Lion
BUSTER THE BOXER, JOHN LEWIS’ BEST CHRISTMAS EVER adam&eveDDB, London UNITED KINGDOM Silver  Lion Silver  Lion
BOOST YOUR VOICE 180LA USA Bronze Lion Bronze Lion
THE REFUGEE NATION SQUARE PIXEL, Rio De Janeiro / OGILVY, New York BRAZIL Bronze Lion Bronze Lion
QQ ALERT: REUNION AFTER YEARS TENCENT, Shenzhen CHINA Bronze Lion Bronze Lion
HUNGERITHM CLEMENGER BBDO MELBOURNE AUSTRALIA Bronze Lion Bronze Lion
MEET GRAHAM CLEMENGER BBDO MELBOURNE AUSTRALIA Bronze Lion Bronze Lion
NEW YORK TIMES – THE TRUTH IS HARD TO FIND DROGA5, New York USA Bronze Lion Bronze Lion
QQ ALERT: REUNION AFTER YEARS TENCENT, Shenzhen CHINA Bronze Lion Bronze Lion
THE IMPACT OF FEARLESS GIRL McCANN NEW YORK USA Bronze Lion Bronze Lion
ORIGINAL IS NEVER FINISHED JOHANNES LEONARDO, New York USA Bronze Lion Bronze Lion
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